Wednesday, March 21, 2012

Social Media for the non-geeky

I've made an interesting discovery over the last few weeks.
  1. Most business people have little idea what social media could do for them. 
  2. If they do know, they don't know where to start.
Some geeks do, and so do some Marketing Professionals, but to most of the business world social media = alien and threatening.

So today I am trying out an experiment. I'm meeting my accountants - a firm called MurraYoung. I've been a client of theirs since they started up, and I've known one of the partners since the 80s.

They want to know more about how I use social media for my new start-up, and I'm hoping to identify ways in which their business can benefit from some extra exposure via twitter, FaceBook and Google+.

Friday, March 02, 2012

Preparing a talk or presentation? Here's a great idea

Energized work just made an irresistible offer for anyone in the London area who is working on a talk or conference presentation aimed at an agile audience - a chance to try it out on a friendly audience before the paint has dried, so to speak.

Details here.